├── .gitignore ├── img ├── glyphicons-halflings.png └── glyphicons-halflings-white.png ├── js ├── canvas.js ├── bootstrap.min.js ├── bootstrap.js └── jquery.min.js ├── css ├── canvas.css ├── bootstrap-responsive.min.css └── bootstrap-responsive.css ├── README.md ├── startup.html └── canvas.html /.gitignore: -------------------------------------------------------------------------------- 1 | model* 2 | -------------------------------------------------------------------------------- /img/glyphicons-halflings.png: -------------------------------------------------------------------------------- https://raw.githubusercontent.com/desireco/BusinessModelCanvasTemplate/HEAD/img/glyphicons-halflings.png -------------------------------------------------------------------------------- /img/glyphicons-halflings-white.png: -------------------------------------------------------------------------------- https://raw.githubusercontent.com/desireco/BusinessModelCanvasTemplate/HEAD/img/glyphicons-halflings-white.png -------------------------------------------------------------------------------- /js/canvas.js: -------------------------------------------------------------------------------- 1 | $(document).ready(function() { 2 | $('a[rel=popover]').click(function() { 3 | $(this).popover('toggle'); 4 | }); 5 | $('a[rel=popover]').hover(function() { 6 | $(this).popover('show'); 7 | }, function() { 8 | $(this).popover('hide'); 9 | }); 10 | }); 11 | 12 | -------------------------------------------------------------------------------- /css/canvas.css: -------------------------------------------------------------------------------- 1 | BODY {font-family: 'Headland One', serif;} 2 | 3 | H1 {font-weight: 900;} 4 | 5 | #bizcanvas { 6 | border: 3px solid black; 7 | width: 100%; 8 | } 9 | 10 | #bizcanvas td { 11 | vertical-align: top; 12 | height: 200px; 13 | width: 200px; 14 | padding: 6px; 15 | } 16 | 17 | 18 | #bizcanvas H4 { 19 | font-weight: 700; 20 | font-size: 1em; 21 | } 22 | 23 | #bizcanvas H5 { 24 | font-weight: 700; 25 | font-size: 0.7em; 26 | } 27 | 28 | #bizcanvas p { 29 | font-weight: 300; 30 | font-size: 0.8em; 31 | } 32 | -------------------------------------------------------------------------------- /README.md: -------------------------------------------------------------------------------- 1 | Business Model Canvas Template 2 | =========================== 3 | 4 | This is template for Alex Osterwilder's Business Model Canvas 5 | 6 | http://www.businessmodelgeneration.com/canvas 7 | 8 | it is a tool for quick and fairly easy clarification of business models. 9 | 10 | Original canvas is good for showing and analyzing existing businesses, however for startups, I found Ash Maurya's one, a little bit more convenient: 11 | http://www.ashmaurya.com/2010/08/businessmodelcanvas/ 12 | 13 | Idea is that you will fork this, use it to analyze your ideas. Make versions old fashion way, by copying so you can display your idea evolution more easily. 14 | 15 | For start there are two templates, **canvas.html** that coresponds to Alex O and Steve Blank materials, and **startup.html** which is more along the lines what Ash Maurya is advising. Use this as a starting point for your analyses. 16 | 17 | The way you use them is to copy template to file named model-*, that way git will not pick it up and you can get updates from this repo. 18 | 19 | So if you want to start a startup template, you would do 20 | 21 | **cp startup.html model-brightidea.html** 22 | 23 | then work on model-brightidea.html and you can update repo without having anything overwrite your stuff. 24 | 25 | I have to mention existing online tools as well, however I do believe this and paper to be superior. 26 | 27 | Here is one from Ash Maurya's Spark59: 28 | http://leancanvas.com/ 29 | 30 | And there is one promoted by Steve Blank: 31 | https://www.leanlaunchlab.com/ 32 | 33 | 34 | Zeljko Dakic 35 | -------------------------------------------------------------------------------- /startup.html: -------------------------------------------------------------------------------- 1 | 2 | 3 |
4 | 5 |
19 | Problem20 |Need to present business models for partner to discuss with 21 | 22 | |
23 |
24 | Solution25 |... 26 | |
27 |
28 | Value Proposition29 |... 30 |High-level concept31 | |
32 |
33 | Unfair Advantage34 |... 35 | |
36 |
37 | Customer Segments38 |... 39 |Early adopters40 | |
41 | |||||
44 | Key Metrics45 |... 46 | |
47 |
48 | Channels49 |... 50 | |
51 | ||||||||
54 | Cost Structure55 |... 56 | |
57 |
58 | Revenue Streams59 |... 60 | |
61 | ||||||||
20 | Key Partners21 |Who are our key partners? 22 |Who are our key suppliers? 23 |Which key resources are we acquiring from partners? 24 |Which key activities our partners perform? 25 |Motivation for partnerships 26 |
27 | Optimization and economy |
32 |
33 | Key Activities34 |What key activities do our value propostions require? 35 |Our distribution channels? 36 |Customer relationships? 37 |Revenue Streams? 38 |Categories 39 |
40 | Production |
45 |
46 | Value Proposition47 |Which value do we deliver to the customer? 48 |Which one of our customer's problems are we helping to solve? 49 |What bundles of products and services are we offering to each customer segment? 50 |Which customer needs are we satisfying? 51 |Characteristics 52 |
53 | Newness |
66 |
67 | Customer Relationship68 |What type of relationship each customer segment expects? 69 |Which ones have we established? 70 |How are they integrated with rest of the biz. model? 71 |How much they cost us? 72 |Examples 73 |
74 | Personal assistance |
81 |
82 | Customer Segments83 |For whom are we creating value? 84 |Who are our most important customers? 85 |Examples 86 |
87 | Mass market |
94 | |||||
99 | Key Resources100 |What key resources our value proposition requires? 101 |Our distribution channels? Customer relationships? 102 |Revenue Streams? 103 |Types of resources 104 |
105 | Physical |
111 |
112 | Channels113 |Through which channels our customer segments want to be reached? 114 |How are we reaching them now? 115 |How are channels integrated? 116 |Which ones work best? 117 |Which ones are most cost efficient? 118 |How are we integrating them with customer routines? 119 | |
120 | ||||||||
123 | Cost Structure124 |What are most important costs inherent to our business model? 125 |Which key resources are most expensive? 126 |Which key activities are most expensive? 127 |Is your business more? 128 |Cost driven(cost structure, low price prop, maximum automation, extensive outsourcing) 129 |Value driven (focused on value creation, premium value prop) 130 | |
131 |
132 | Revenue Streams133 |For what value are our customers willing to pay? 134 |What are they currently paying for? 135 |How are they paying? 136 |How would they prefer to pay? 137 |How much each revenue stream contributes overall? 138 | |
139 | ||||||||
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